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Crystal Fisher


Crystal Fisher is an accomplished M&A, strategy, and business development executive with over 20 years of experience across sports, media, entertainment and technology industries. She has served as a trusted executive advisor in charge of formulating and executing new business strategies designed to drive long-term business growth across a multitude of verticals including television and streaming sports rights, sports betting, sports & film SaaS/Marketplace businesses and direct-to-consumer media platforms. She has served as the Vice President, Strategy and Business Development for NBCUniversal’s Television and Streaming division where she led strategy & business development for NBC Sports Group, NBC Sports Regional Sports Networks, NBC Sports Next, Fandango and Telemundo Deportes. Within her most recent tenure at NBCUniversal, Ms. Fisher has channeled her skills and passion to diversify revenue streams, to launch and acquire emerging technology businesses, and to lead analysis on NBCUniversal’s tentpole sports media rights deals. Ms. Fisher served as Co-Chair of NBC Sports’ DEI Content Committee and as an Executive Advisor to the Comcast Sports Tech Accelerator. Ms. Fisher was selected as a member of Sports Business Journal’s “Game Changers: Women in Sports Business” 2021 Class.    In addition, Ms. Fisher spent several years at The Walt Disney Company working on various new growth initiatives to expand the Disney brand within the emerging fintech and digital wallets space. Prior to joining The Walt Disney Company, Ms. Fisher spent over six years in investment banking where she advised media, entertainment and telecom companies on strategic mergers & acquisitions and capital structure transactions.   Ms. Fisher graduated Magna Cum Laude with both a Bachelor and a Master of Science in Accountancy from the Calloway School of Business at Wake Forest University. After gaining valuable experience in media and telecom investment banking, Ms. Fisher attended The Wharton School of Business at the University of Pennsylvania as a Credit Suisse Fellow and a Wharton Fellow. She obtained her MBA with a focus in both Marketing and Management.

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